Team note
The Cloud
An elastic-laced, slip-on shoe for a morning coffee run down Church Street or a quick trip to the supermarket.
Footwear · Sports Conscious Brighton
On
Soft landings followed by explosive take-offs. Running on clouds.
Authorised stockist since 2017
01 — Why On
Why choose On shoes?
Innovative design. Lightweight comfort.
On was born in the Swiss alps with one goal: to revolutionize the sensation of running. It’s all based on one radical idea. Soft landings followed by explosive take-offs. Or, as we call it, running on clouds.
We are proud to be a premium stockist of one of the fastest-growing brands in the world. On shoes are celebrated for their innovative design, lightweight feel, and unparalleled comfort, making them a favorite among athletes and casual wearers alike. From running shoes to everyday wear and hiking boots, there’s a style for every occasion.
- Innovative design
- Lightweight comfort
- Stylish versatility
The Sports Conscious edit
Where to begin.
A few collection highlights our team regularly discusses in store. Availability changes, so call ahead if you have a particular style in mind.
Team note
Hiking boots & shoes
Outdoor footwear designed for rugged terrain, with comfort, traction and stability for your next adventure.
In motion
See the collection
in its element.
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Personal fitting note
Try it properly.
Know before you go.
On models can feel very different underfoot. Walk in several pairs and let us compare volume, rocker and cushioning before you decide.
Our team can compare the collection with other leading footwear brands, explain the differences and help you choose without pressure.
How our fitting works →Brand guide
Good questions.
Clear answers.
Practical guidance on On, distilled from the brand and our in-store fitting perspective.
01What is On best known for?
Swiss engineering, unmistakably light on the move. We select the range for distinctive cushioning, clean swiss design, road-to-travel versatility.
02Which On products should I start with?
A useful starting point is Cloud 5, Cloudmonster, Cloudultra. The best choice depends on how and where you plan to use it, so current availability and intended use are worth discussing in store.
03How should On fit?
On models can feel very different underfoot. Walk in several pairs and let us compare volume, rocker and cushioning before you decide.
04Can I try On at Sports Conscious?
Yes. Visit us at 50 Church Street, Brighton for personal advice and an in-store comparison. Stock changes through the season, so call 03 9592 8587 if you need a particular product or size.
